Effective Date: April 2025
Welcome to Royalway.dk, your trusted premium chauffeur and limousine service provider across Denmark and nearby Sweden. Your privacy is of utmost importance to us. This Privacy Policy outlines how we collect, use, protect, and share your personal data when you use our website and services.
🔐 1. Who We Are
Royalway is a premium transportation brand, facilitating bookings for chauffeur-driven rides via our website. We operate across Copenhagen, Aarhus, Odense, Malmö, Gothenburg, and nearby regions.
Data Controller:
Royalway.dk
Ruten 18, 2700 København, Denmark
📧 Email: [email protected]
📥 2. Information We Collect
We collect the following types of personal data when you use our services or communicate with us:
a. Personal Identification Information
- Full Name
- Email Address
- Phone Number
- Billing Address
- Company Name (if applicable)
b. Booking & Ride Information
- Pickup and drop-off addresses
- Date/time of ride
- Luggage details
- Flight or train number (if applicable)
c. Payment Information
- Encrypted credit card data via secure third-party payment gateways
- Invoice and transaction details
d. Website Usage Data
- IP address
- Browser type
- Device information
- Cookies (see Section 8)
🛡 3. How We Use Your Data
We only process your personal data for the following purposes:
- To confirm and manage ride bookings
- To improve service quality and user experience
- For customer support and feedback
- For legal, regulatory, and tax compliance
- With your consent, for promotions, offers, or newsletters
We never sell, rent, or trade your data to third parties.
👥 4. Who We Share Data With
We may share limited data with:
- Transportation Service Providers (TSPs): Only the essential ride-related info to fulfill your booking
- Payment Processors: For secure transaction handling
- Regulatory Authorities: Only when legally required
- IT Service Providers: For website functionality, data storage, and analytics
All third parties are contractually bound to uphold strict confidentiality and data protection measures.
📍 5. Legal Basis for Processing
We process your data based on:
- Contractual necessity: to fulfill your booking
- Legal obligations: tax, accounting, and regulatory compliance
- Legitimate interest: improving services and preventing fraud
- Your consent: for optional marketing communications
⏳ 6. Data Retention
We retain your personal data only as long as necessary:
- Booking records and invoices: Up to 5 years (as per Danish tax law)
- Contact details for marketing: Until you unsubscribe
- Forgotten items: Data retained for 30 days if reported
🌍 7. International Data Transfers
If any of our service providers are located outside the EEA, we ensure adequate data protection through:
- Standard Contractual Clauses (SCCs)
- GDPR-compliant data processing agreements
🍪 8. Cookies & Tracking
We use cookies to enhance user experience and measure performance.
Types of Cookies:
- Necessary cookies: For core functionality
- Analytics cookies: Google Analytics to understand usage trends
- Marketing cookies: Only if you consent
You can manage cookie preferences through your browser settings.
🔄 9. Your Rights (Under GDPR)
You have the right to:
✅ Access the data we hold on you
✅ Correct inaccuracies in your personal data
✅ Request deletion (“right to be forgotten”)
✅ Withdraw consent at any time
✅ Restrict or object to data processing
✅ Request data portability
🔔 10. Data Security
We implement advanced technical and organizational safeguards to protect your data:
- SSL-encrypted data transfers
- Role-based access control
- Regular server and database security audits
- Compliance with Danish and EU cybersecurity standards
🔄 11. Changes to This Policy
We may occasionally update this Privacy Policy to reflect changes in our services, laws, or data practices. When we do, we will:
- Update the effective date
- Notify you via the website or email (if legally required)
📬 12. Contact
For privacy-related inquiries or complaints, please reach out to:
Royalway Data Protection Officer
📧 Email: [email protected]
📍 Ruten 18, 2700 København, Denmark
Your privacy is our promise.
At Royalway, trust and discretion are more than words — they’re how we serve you, both on and off the road.